INDUSTRIAL / TRADE SHOW DEMONSTRATION
MagTraC Scientific Drilling
Scientific Drilling needed a demonstration model to explain its underground drilling technology at trade shows, where the real process is invisible underground.
ABOUT THE MODEL
Making an invisible process visible
Starting from the engineer's basic drawings, we designed a circular display with drilling scenes, including bypass and ocean drilling, around its sides and layers of earth in cross-section. Lighting traces radio signals moving through the ground to a receiving tower. Built as a demonstration rather than a replica of one site, it explains at least five product types, and the client reviewed each component during development. Between shows, it's displayed in the company's lobby.
More industrial & engineering models- Project type
- Industrial / trade show demonstration model
- Size
- 24 × 48 in
- Purpose
- Explain underground signal technology at trade shows
- Features
- Circular display with multiple drilling scenes; earth layers in cross-section; lighting that traces signal paths
- Client
- Scientific Drilling
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